The Tremendous Bowl has been the most-watched TV broadcast in america for years. In 2010, its viewership broke the 100-million mark for the primary time and stayed near this milestone ever since.
In line with knowledge introduced by SportsLens.com, the massive NFL fan base has helped the Tremendous Bowl to hit spectacular viewership figures, with greater than 1.1 billion individuals watching the TV broadcast of the NFL championship sport up to now decade.
Tremendous Bowl’s TV Viewership has Grown 30% Since 2000
Taking part in the world’s top-grossing sport brings tens of millions of followers. Nonetheless, being a soccer fan in America doesn’t come low-cost, particularly when speaking concerning the Tremendous Bowl. This yr’s common ticket value was $9,915, making Tremendous Bowl 57 the second most costly NFL championship sport in historical past. The least costly ticket on the secondary market in 2023 was round $5,900, whereas the costliest single ticket for premium seats value a jaw-dropping $42,200.
Round 70,000 soccer followers, who might afford the ticket, watched the match between Kansas Metropolis Chiefs and Philadelphia Eagles stay at State Farm Stadium. However one other 115 million watched the TV broadcast of the sport throughout america, making Tremendous Bowl 57 the most-watched NFL champion sport of all time and the most-viewed program within the historical past of US TV.
The conflict between the New England Patriots and the Seattle Seahawks in 2015, the second most watched Tremendous Bowl, drew greater than 114 million individuals who tuned in to see the showdown between Russell Wilson and Tom Brady. The Tremendous Bowl 48, which occurred a yr earlier than, ranked because the third most watched sport in NFL’s historical past, with 112.2 million in complete TV viewership.
The Statista, Nielsen, and LA Occasions knowledge additionally present Tremendous Bowl’s TV viewership elevated 30% up to now 20 years, rising from 88.47 million in 2000 to over 115 million in 2023.
The Common Price of a 30-Second Tremendous Bowl TV Industrial has greater than Tripled Because the 2000s
The Tremendous Bowl isn’t just one of many largest occasions on the US sporting calendar but additionally a large alternative for advertisers to showcase their manufacturers and merchandise to tens of millions watching the occasion on their screens. Nonetheless, Tremendous Bowl adverts include excessive prices.
In line with Forbes knowledge, advertisers paid a median of $7 million to air a 30-second-long industrial throughout the Tremendous Bowl broadcast in 2023, up from $5.5 million simply two years in the past. Nonetheless, that’s nothing in comparison with advert value development up to now 20 years.
Statistics present the common value of a 30-second Tremendous Bowl TV industrial has greater than tripled because the early 2000s when it stood at “solely” $2.2 million.